I grab the first three from EDD → Orders filtered from the previous Monday → Sunday
Completed = New sales, Renewal = Renewals, Refunded = Refunds
For upgrades, stay on the same screen and use the Filter. Filter by Upgrades
Active Subscriptions: https://wpsimplepay.com/wp-admin/edit.php?post_type=download&page=edd-subscriptions — the “Active” count on this page. There is no historical information here. It’s just whatever it is at the time of checking
Cancellations: are the WPForms entries for the form filtered by date from the previous Monday → Sunday https://wpsimplepay.com/wp-admin/admin.php?page=wpforms-entries&view=list&form_id=2329112